Posted on October 26th, 2021 in Student Work by Malcolm Moran
By David Song | @DeltaSigma96 Sports Capital Journalism Program “Female sports can be revenue generators.” On June 15, 2010, an article with that headline appeared on Coach & AD’s website. Its author, Clay Kallam, points out that many university administrators are overly fixated on men’s basketball and football in their search for revenue-generating programs with …
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